Attracting Investment to Lam Dong: Turning Commitments into Action

Administrative efficiency as a decisive factor

Lam Dong is the largest province in Viet Nam by natural area, featuring three distinct ecological zones—highlands, midlands and coastal areas—and possessing advantages in forests, sea access, border gates and seaports. These conditions provide a broad development space and position the province to emerge as a strategic growth hub in the next development phase.

With its strong potential, Lam Dong has attracted growing interest from investors. Many businesses note positive changes in the local investment climate, reflected in decisive leadership and improved coordination among provincial departments. However, to draw large-scale projects and major investors, further efforts are required.

According to Mr. Bui Thanh Trung, Chairman of Sun Group Joint Stock Company, the group’s upcoming projects in Lam Dong aim to elevate iconic tourist destinations and develop modern urban spaces. To achieve this vision, he urged the province to clearly define priority investment sectors aligned with its strengths, providing investors with clearer direction.

Mr. Trung also emphasized the need to prioritize infrastructure development, particularly inter-regional transport links, which serve as the backbone of economic connectivity. He called for comprehensive administrative reform to ensure transparent procedures and optimized processing times to welcome new investment waves.

Speaking as an existing investor, Mr. Ngo Minh Hai, Chairman of the Board of Directors of TH Group, acknowledged Lam Dong’s efforts to support businesses, especially amid reforms in the two-tier local government system. However, he noted transitional bottlenecks, with some projects fully compliant with regulations still awaiting approval from newly restructured agencies, leading to higher costs due to delays.

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Businesses hope provincial leaders will instruct departments to review and inherit previously completed procedures, accelerate approvals for projects without outstanding issues, and help investors seize development opportunities.

Mr Ngo Minh Hai, Chairman of the Board of Directors of TH Group

From message to implementation

Assessing Lam Dong’s investment environment, Mr. Dau Anh Tuan, Deputy Secretary General and Head of the Legal Department of the Viet Nam Chamber of Commerce and Industry (VCCI), said the province enjoys favorable conditions of “timing, location and consensus.” Lam Dong’s investment message—“Where businesses need support, the government is present; where businesses face difficulties, the government stands with them”—is clear and compelling.

To translate this message into reality, however, provincial authorities must respond more swiftly, align decisions with business timelines, and minimize administrative delays, he stressed.

Leadership capacity measured by investor confidence

Lam Dong currently has more than 33,000 active enterprises with total registered capital exceeding VND 350 trillion. For 2025 and the 2026–2030 period, the province has announced 72 projects calling for investment, focusing on transport infrastructure, industrial parks, clean energy, urban development, housing, high-tech agriculture, tourism, education, healthcare, trade and environmental protection.

Mr Ho Van Muoi, Deputy Secretary of the Provincial Party Committee and Chairman of the Lam Dong Provincial People’s Committee, affirmed that business partnership is essential to unlocking the province’s potential. While acknowledging that resolving obstacles cannot always be immediate, he pledged continued support to ensure projects are implemented efficiently, lawfully and in harmony with the interests of the State, investors and local communities.

At the 2025 Investment Promotion Conference on October 12, Member of Political Bureau and Permanent Deputy Prime Minister Nguyen Hoa Binh urged Lam Dong to innovate its investment promotion approach, prioritize transport and digital infrastructure, and focus resources on key projects. He noted that a province’s leadership capacity is ultimately reflected in the number of investors who choose it as their destination.