Phu Quy night food market creates new tourism highlight

During the holiday period, thousands of tourists visited Phu Quy for sightseeing and leisure travel, highlighting the island’s strong potential for tourism development. Previously, most visitors spent the daytime exploring popular attractions but had limited entertainment options at night. The launch of the night food market has therefore received enthusiastic support from local residents, helping create a lively cultural and entertainment space for both locals and tourists.

From 6 p.m. daily, nearly 20 stalls selling local dishes, seafood, souvenirs and consumer goods operate at Lach Doi Dua Park, attracting large crowds of visitors and residents.

The first-ever night food market in Phu Quy Island is expected to diversify local tourism products while promoting the island’s cuisine and seafood specialties, further enhancing its appeal as a destination.

Tran Thi Thu Huong, a tourist from Ho Chi Minh City, said this was her second visit to Phu Quy Island and noted that the island had become more vibrant and lively with the growing number of restaurants and accommodation facilities. “The night food market has created a bustling atmosphere in the evening. Visitors now have more places to enjoy food, entertainment and live music at night,” she said.

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Local authorities hope the night food market will help foster a more civilized tourism environment while promoting the image of Phu Quy Island residents as “friendly, hospitable and sincere” among visitors.

Do Minh Chuc, Vice Chairman of the People’s Committee of Phu Quy Special Zone

Do Minh Chuc, Vice Chairman of the People’s Committee of Phu Quy Special Zone, said the pilot night food market was launched to create additional tourism products for the island. The model aims to build a civilized cultural and culinary space while offering visitors more entertainment and experiences after exploring the island during the day. At the same time, the market also provides local businesses and vendors with opportunities to promote OCOP products, fresh seafood and Phu Quy’s signature dishes, contributing to the growth of the local economy.

Local authorities said that although Phu Quy Special Zone possesses pristine landscapes, distinctive cuisine and unique cultural features, nighttime services on the island remain limited and have yet to fully meet visitors’ entertainment demands or unlock the island’s tourism potential.

As a result, the pilot night food market is expected to create new tourism products, diversify visitor experiences and help improve local residents' incomes. With tourist arrivals continuing to rise, developing the nighttime economy is considered essential to offering more experiences and encouraging visitors to return to the island more frequently.

Under the current plan, the night food market will operate on a three-month trial basis before local authorities review, adjust and consider developing a larger night market model suited to local conditions. If properly planned and invested in, the nighttime economy is expected to boost tourism and service revenue, create jobs and attract additional investment to the island.

Tourism authorities in Lam Dong forecast that visitor arrivals to Phu Quy will continue rising sharply during this summer season. The growing number of tourists is expected to create opportunities to boost the island’s marine economy, while also increasing the need to improve infrastructure, service quality, environmental protection and sustainable tourism development during peak travel periods.